Phone: 804.306.7482Writing Well in the Age of Text Messaging (Please Don’t LOL!).
At a networking function I attended recently, I was speaking with some colleagues about the importance of being able to communicate effectively. Things got really spirited (in a good way!) when the discussion turned to the ability to write well. In the age of text messaging, Twitter and Facebook, the ability to write well appears [...]
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admin - Posted in business development, communications, competition, copywriting, corporate identity, marketing, networking, public relations, small business
May, 07, 2013
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Content Rules the Online Kingdom. Have You Earned Your Crown?
Think just having an online presence is enough? Think again. Check out this informative report from CMS Wire: http://tinyurl.com/clqghns. Source: CMS Wire, Anthony Myers, “Content Marketing Report: Marketers Push Forward on Engagement,” April 8, 2013.
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- Posted in advertising, business development, communications, competition, copywriting, corporate identity, email blasts, email marketing, marketing, Marketing strategy, public relations, small business, social media
- Apr, 17, 2013
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To tag(line) or not to tag(line)…that is the question!
Have it your way. Think different. Don’t leave home without it. What does this tagline say about Evian’s customers? What do all of these have in common? They are famous taglines companies have developed and marketed which, when spoken or read, immediately evoke brand recognition (in these instances, Burger King, Apple Computers and American [...]
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- Posted in advertising, branding, communications, competition, corporate identity, marketing, Marketing strategy
- Jun, 12, 2012
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